Private Sector

Political/ Nonprofit/ Private sector/ Testimonials

For decades, a diverse array of private sector clients has trusted Hart Research to provide valuable insights into public opinion. Our deep-rooted expertise in analyzing and tracking the evolving landscape of public sentiment has made us an indispensable resource for companies, trade associations, and industry coalitions seeking to make informed, data-driven decisions that have an impact on their reputation and bottom line.

Private Sector, Media, and Trade Associations

We help Fortune 500 companies gain a comprehensive understanding of how the public perceives their brand and identify opportunities to strengthen their reputations. We help companies and industry coalitions understand public sentiment to better navigate complex policy issues that affect their business. We help private sector entities identify trends and ways to respond to those trends through effective thought leadership. Some of our private sector clients over the years include Travelers, ESPN, Disney, AT&T, The Coca Cola Company, Spotify, TechNet, and the Financial Services Forum.

We help foundations advance their philanthropic mission. Among our clients are: The Bill & Melinda Gates Foundation, Rockefeller Philanthropy Advisors, The Rhode Island Foundation, and The Panetta Institute.

Moreover, we have been at the forefront of monitoring and tracking public attitudes about pressing political, social, and financial issues on behalf of top-tier media outlets. Two notable examples: For more than 30 years we have co-led regular polling for NBC News. Policymakers and thought leaders widely consider this survey to be one of the top barometers of American opinion on social and political issues of the day. Similarly, for more than 15 years we have co-led CNBC’s All-America Economic Survey, a quarterly poll on economics and personal finance.

The valuable information learned from our work with Hart continues to be instrumental in helping ESRB understand parental needs around video games.

—Randy Walker, SVP of Marketing and Communications, Entertainment Software Rating Board